brandED: the making of a quitter

​The Quitter's Club is a podcast that was born from the desire to share my own story of building a business and then walking away from it.

​I chat with old friends (and new) about the uncomfortable process of quitting what no longer works for you - from small talk, to jobs, to button up pants.
This club isn’t about giving up. It's about taking your life back.
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So press play, will ya?
​Be a quitter. Join the club.

the client experience IS the marketing strategy.

As a former CEO, I am driven to lead other business owners to scale without increasing their headcount or blowing their marketing budget.

I nerd out on the little things that make you stand out. From event details (online and virtual), to the way guests are greeted in the workplace, to unique touch points, I create activations that pull your client towards your product or service, not push it upon them.
Using language as a problem solving tool, I write copy that speaks to your client and says what you do in plain language.

Speaking of language, I speak a few different ones - tech nerd, project manager, sales, operations, and finance. Marketing isn’t limited to one department, so I ensure that the brand message is also communicated effectively within the organization to get buy-in from everyone.

​Basically I'm your brand matchmaker - I take all the awesomeness of your business, emphasize the best parts, and then I share it in a way that makes your client swipe right.